TSA creates opportunities for brands to leverage the power of Sports as a marketing and communications platform.

A PARTNERSHIP with sports and entertainment properties is the most effective way for brands to create an emotional link with a clearly defined ‘Fan Base’ leading quickly to increased brand loyalty and sales.

TSA HAS THE EXPERTISE AND RIGHTS HOLDER CONTACTS to advise brands on the right fit to achieve their business objectives. This unique capability serves both rights holders and brands alike, providing the best outcome for both sides.

SPONSORSHIP
ASSOCIATION WITH THE WORLD’S LEADING SPORTS BRANDS, teams and events provides a high impact opportunity for brands to create a strategic association with a targeted audience and achieve clearly defined business objectives throughout the term.

LICENSING
ENGAGEMENT with high profile Sports Brands offers a unique ability to create tactical campaigns, generating positive outcomes fast, in a defined market space.

EVENTS
TSA’S EXPERIENCED ACTIVATION & EVENTS TEAM has created award winning bespoke events for brands across ASIA and the WORLD. From creating our own ticketed events to running specialized activations for brands, TSA’s team has only one mandate: maximize results! Brands that generate the most value out of Partnerships all agree that the most important element in this process is Activation. Whether a global brand that is already engaged in a sponsorship or a local brand looking to connect deeper with its consumer base, TSA’s Activation and Events Team will create a logical and effective link between the brand and its target market.

TSA’S COMPETITIVE EDGE is understanding how to execute events to generate specific results required by each brand.

ENDORSEMENT
RESEARCH shows that consumers are generally less trusting of an advertisement when the message is delivered by the brand itself, by engaging popular sports stars and personalities, brands can utilize them as influencers, thereby creating trust and acceptance by consumers.